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MINT acquires info³ international IT firm
MINT, the global leader in AI-powered Advertising Resource Management (ARM) software, today announced it has acquired info³, a leading international IT company specialising in Intelligence Management Solutions for the media and marketing functions.
How to Maximize the Value of Brand-Agency Partnerships in a Hybrid World
The relationship between advertisers and agencies is changing. The trend of in-housing, where brands internalize some of the tasks traditionally handled by external agencies, has been picking up pace over the past decade.
MINT Strengthens its Leadership Team with the Appointment of Christoph Kruse as Global Marketing Director
MINT, the leader in Advertising Resource Management (ARM) enterprise-grade software, has announced the appointment of Christoph Kruse as global marketing director as it continues to focus on its market growth strategy in 2024.
Pubblicità, Larini dagli Usa alla guida di Mint: «Obiettivo un miliardo di dollari»
Pubblicità e marketing stanno cambiando il modello in modo radicale e l’Italia, con Mint, occupa un avamposto a livello internazionale con la prima piattaforma, un’unica tecnologia, in grado di gestire e rendere più efficienti tutti i processi dell’azienda, dal progetto della campagna, al ritorno dell’investimento.
MINT désigne Lorenzo Larini, ancien PDG d’Ipsos, comme nouveau PDG et consolide ses activités en France par une série de nominations
MINT, le leader mondial du logiciel ARM (Advertising Resource Management), a annoncé la nomination de Lorenzo Larini au poste de PDG de l’entreprise, qui passe à l’étape suivante de son expansion internationale. MINT a par ailleurs renforcé son équipe de cadres supérieurs en France, avec l’arrivée de Tristan Ougier au poste de Country Manager.
MINT Appoints Lorenzo Larini as New CEO to Drive Global Expansion
MINT, the global leader in Advertising Resource Management (ARM) software, has announced the appointment of Lorenzo Larini as global CEO as the company embarks on the next phase of its global expansion.