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MINT X Air France - How to Manage Advertising Budgets More Effectively and Increase Efficiency with ARM
Air France, the global aviation leader founded in 1933, has embarked on a transformative journey to optimize its digital advertising operations across its top markets: by implementing MINT's Advertising Resource Management (ARM) platform in January 2024, the company has achieved remarkable improvements in efficiency, effectiveness, speed and governance of its global paid media operations.
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MINT X Air France - How to Manage Advertising Budgets More Effectively and Increase Efficiency with ARM
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