A leading France-based travel company partnered with MINT to tackle media governance, unify data sources, and optimize campaign performance. Through full-funnel support and AI-driven automation, MINT delivered standout results on spend transparency, CPA reduction, and landing page visits increase.

This case study highlights how MINT partnered with a major Italian luxury fashion brand to tackle complex challenges like fragmented data, inflexible dashboards, and underperforming campaigns. By leveraging MINT’s unified platform, predictive AI capabilities, and custom dashboards, the brand achieved full governance over its marketing operations, driving consistent increase in spend transparency, incremental revenue, and website traffic growth.

Facing rising complexity across four disconnected business units and over 50 full-funnel campaigns, a leading Italian Telco needed to break data silos, improve automation, and drive performance. With €35M in media spend and fragmented reporting processes, the company turned to MINT to to transform its advertising workflow for enhanced governance, efficiency and campaign outcomes.