all-in-one.
500+
INTEGRATIONS &
TRACKED MEDIA
MINT’S AWARDS
Advertising Resource Management (ARM) is a new category of technology that enables organizations in the advertising industry to consolidate all resources, processes, workflows, and information into a single system to better support their advertising operations.
spending and pace tracking
DASHBOARDS
WITH HOLISTIC
OMNICHANNEL DATA
PLANNING WITH PRICE
ESTIMATION AND KPI FORECASTING
AND HISTORICAL ARCHIVE
COST CALCULATOR
TRAFFICKING AND
AD OPERATIONS
AI-BASED CROSS-CHANNEL BUDGET ADJUSTMENT SUGGESTIONS WITH KPI FORECASTING
IN ONE PLATFORM
Watch MINT’s COO Carlo De Matteo discuss the inefficiencies of media planning and buying, pain points, task automation and client strategy.
As companies are looking to expand geographically or to acquire experience in privacy and data, MINT has been named as one of the prospects ripe for acquisition.
At IAB Italy, Andrea Pezzi is talking to Forbes about the new category of Advertising Resource Management and how it fills in the gap in the current enterprise software ecosystem.
Effectiveness.
“I have been working with MINT for the last 4 years. Our own clients have been blown away by the work we’ve shown and it has made my life much easier. Would recommend them and will continue working with them in the future.”
“With MINT, I can confidently plan my campaigns, optimize my media mix, and activate all our channels in a simple and centralized way. The capitalization of these campaigns and their performance also allows me to improve campaign after campaign, and to try new strategies.”
“With MINT ARM we got a better understanding of data and thus a real impact on strategic choices that become more informed and timely, thanks also to a simple process of optimization, campaign management, and automation along the entire advertising process.”
“Illimity has been collaborating with Mint since 2019: a partnership that takes form in digital campaign activities, through an automation model that has made it possible, over the years, to identify new room for action, speed up go-to-market, and optimize performance. A partnership that has been enriched over time and that today also touches the areas of market research/insight and digital awareness.”
“Thanks to MINT ARM we increased exponentially the automation of our advertising processes into a single end-to-end system, supporting our operations and optimizing our ADV strategy. Through automation and AI we also achieved greater control over efficiency and operational costs giving the opportunity to focus on higher-value tasks.”
COMPETITION WITH ARM
Speak with our experts to discover how AI and Automation can help you achieve your goals